Serving Time is a ground–breaking program created and managed by inmates of the Penhyn Youth Unit at Victoria’s Port Phillip Prison.

As part of a small business education program, our aim is to develop our personal skills, to not only to reduce the risk of re-offending, but also assist us in becoming positive and productive members of the community.

This t-shirt is part of that process. It’s been designed, manufactured and marketed by the inmates with enthusiasm and pride.

All profits coming from the sale of this garment will be donated to the charities listed below.

Shirts are availabe in:
Size : S / M / L / XL / XXL
Colors : Black / White
ONLY $25ea* + P&H
*AUD Australian Dollars

  • The shirt is laid onto the press, and the screen is placed on top.
  • Ink is then applied to the screen and a squeegee is used to push the ink through the screen onto the shirt. This must be done in an even and stready motion as the quality of the logo depends on this process being done correctly.
  • The screen is then lifted and the shirt removed.
  • The shirt is then inspected for printing defects to assure it meets our quality standards.
  • Its then hung, ready to be put into a temperature controlled room for drying.
  • Once dry the shirt is pressed, swing tags are attached, then it's packaged and ready for sale.

  • Serving Time Background
    Before production began the Serving Time team had to decide on a product to manufacture. Over many meetings we discussed the limitations of some products and had come up with a viable option. Our team then conducted market research which was confined to phone calls to partners, family, friends and prison officers. All of our research pointed to a black long sleeve tee shirt being a popular option this year.

    Once we had held another meeting to finalise the black long sleeve tee’s, we faced another hurdle. Suppliers were then contacted over many letters, phone calls and emails. Bonds agreed they would assist us. It was back to the meeting room for the whole team to agree and consider prices, and negotiate with the suppliers. Finally we had shirts on the way.

    Upon delivery of the shirts we did a count and inspected them for any flaws. Before manufacturing begins we had to decide on shirt and logo colour combinations.

    The shirts are manufactured using screen printing, after being printed the shirts are then dried and baked. Once ready they are inspected again, pressed and have the swing tags attached ready for packaging. They are then counted, boxed and ready for sale.

    Shirts are then dispatched to our retail stores and to our customers who have sent in order forms.

    All in all it takes at least a week upon receiving the shirts before they are read for retail sale. The Serving Time team would like to thank their sponsors and customers for their valued support in the program and our product.

    Program Feedback from the inmates
    I’m the Managing Directory of the 2007 Small Business Program. My role requires me to direct and run the weekly meetings and assist the directors and employees where I can. Since starting this program I have also got a lot out of it, I’ve improved my communication and time management skills, and gained a lot of knowledge on running a small business. The best thing about the program is being able to raise funds for those in need. - Jarrod

    I am currently in the Small Business Program in the Penhyn Unit at Port Phillip Prison. I enjoy this program because it lets me put back into the community while doing my time. Ironically this program is called Doin Time. This program helps charities and is a non profit organisation. I get a lot of pride knowing that the money we make goes to charity such as the Royal Children's Hospital. This program also teaches me a wide range of business and life skills. - Kade

    I joined the Serving Time program because I’m always happy to help people who are less fortunate then myself, and it will give me the skills to one day own my own business. - Michael

    I have learnt a lot of business skills such as working as a team, communication skills, and most of all adding new ideas to the company. And I have also learnt how to manufacture t shirts and do the finance reports correctly and to make sure everything is up to date. - Damian
      My Job as Director of Print Manufacturing includes making sure all tools and equipment are in good working order, keeping track on upcoming quotes, as well as our manufacturing stock levels such as paints, shirts, screen etc. Also I need to make sure we can meet deadlines and reduce costs as best as possible. I have only been involved for a short time but take a great deal out of it knowing that I can contribute to charity whilst serving time in jail. - Troy

    Doin Time helps me with general business skills and gives me a good feeling inside because I am helping charities and the less fortunate whilst knowing that I am doing something constructive with my time in prison. I am also helping myself to a better life once released. Doin Time is an extraordinary program because it's run by prisoners from a maximum security jail and we can’t physically get out there and promote our product so we rely heavily on people to help us with it. - Daniel

    I have been involved in the Doin Time Small Business Program for a while. I am in the manufacturing Department and I have developed new skills and I am learning how a small business is run. In our Small business the skills I have developed are communication, and learning how to work as a team and knowing that as prisoners we are giving something back to the community and this is the best feeling. - Dion

    I'm the Manager of the Manufacturing Packaging Department. I do this program because it's showing me how a business is run. I get a lot out of this program knowing young blokes doing jail can contribute to charity. I also get self confidence and a good sense of achievement and well being. - Nick

    Serving Time News

    Stories from the inside DVD

    Download the order form or order online here.


    Movember aims to change the face of men’s health by putting a fun twist on this serious issue. Using the moustache as a catalyst, to bring about change and give men the opportunity and confidence to learn and talk about their health more openly and take action.

    Commencing the 1st of November 2013 the young men in the Penhyn Unit of Port Phillip Prison are participating in MOVEMBER to raise funds for men’s health and hope through their participation greater awareness of health issues effecting men will be shared.

    If you would like to support the young men in raising funds for MOVEMBER please donate below.

    Remember Movember is about changing the face of men’s health one moustache at a time. Further information can be viewed at

    Donations are closed.

    "Real Stories Real Inmates"

    The young men at Port Phillip Prisons Penhyn Unit have been working on a documentary for the past year, the purpose, predominantly being to educate the states youth through the emanation of their own personal experiences. With special thanks to Shark Island Productions; Ian Darling and Igniting Change, we are confident this film is nearing its completion on this date.

    A few exclusive first time offenders were selected to participate in this production and while many moved on or were released during its development; a handful remained to see the film through to conclusion. Today, having contributed to the planning, filming, audio & editing processes, the few chosen prisoners eagerly await the launch of the polished product.

    Notwithstanding the primary ambition of the documentary which, has always been in informing and alerting the young public (particularity secondary school students) of the simplicity of landing oneself in Australian prison. From their own words, the inmates divulge deeply into their checkered pasts, giving a vivid recollection of the events leading up to their incarceration. The intended packaged item will include the DVD as well as a study guide and teaching resource, where students will have the opportunity to recount and discuss the material in the film.

    If you would like more information please contact Anne Hooker at
    Tel: 9217 7109, Mobile Number: 0409 411 768


    We have recently purchased a 6 head embroidery machine.

    We can embroider names, logos and pictures in any colours, perfect for Uniforms, Sporting Equipment, Name Tags etc...


    Please contact us for a quote:

    Doin’ Time Around the WORLD - Get a FREE T-Shirt

    As a new feature and program for the Serving Time Inc Company we are attempting to expand worldwide. We are requesting that people who have photos of themselves and others wearing “Doin Time” clothing in different locations, nationwide and worldwide to send them in to us. The photos will be posted on the website. The plan is to create greater awareness in the community, that way we can reach more people and help donate more money to the charities involved. As a thank you for contributing, people who send in pictures will be given one free t-shirt for their photo/s. This special promotion is limited to the first 25 people who send in pictures.

    • Antarctica


    • Antarctica


    • North Carolina, USA


      North Carolina, USA
    • North Carolina, USA


      North Carolina, USA
    • Stuttgart, Germany


      Stuttgart, Germany
    • Stuttgart, Germany


      Stuttgart, Germany
    • Paris, France


      Paris, France
    • Paris, France


      Paris, France
    • London, England


      London, England
    • Sweden


    • New York, USA


      New York
    • Bali


    • Peru



    Doin’ Time has been named one of Australia’s ‘Coolest’ businesses in Anthill Magazine’s Sixth Annual Cool Company Awards.

    Doin’ Time has scored a place among Anthill’s Top 50 in its 2011 Annual Cool Company Awards, a national program developed in 2006 to recognise Australian companies that are doing things differently to bring about positive change.

    Over 700 aspiring ‘cool companies’ were nominated for the 2011 awards, making ‘The Cools’ one of Australia’s largest business awards programs. The winners will be announced at an award’s function on Thursday 24 November 2011 and published on

    “The Cool Company Awards are extremely egalitarian,” said James Tuckerman, Editor-In-Chief, Anthill Magazine. “Previous winners have included two-person start-ups, not-for-profit social enterprises, large private companies and publicly-listed corporations.”

    “Judging takes into account far more than mere business variables, such as revenue and wealth. The criteria is geared to consider other qualities, from the disruptive nature of the product or service to the culture of the organisation.”

    “Applicants either nominated themselves or were nominated by peers, work colleagues, family, friends and other ‘admirers’. A field of hundreds was examined (and cross-examined) before our judges were able to isolate three Finalists for each of our seven categories.”

    What are the Cool Company Awards?
    The Cool Company Awards was launched in 2006 as a way for Anthill Magazine to publicly acknowledge and celebrate Australian organisations that are doing things differently to bring about positive change. In its sixth year, the awards attracted nominations from over 700 organisations, making it among the largest business award programs in Australia.

    What is Anthill Magazine? is a digital business magazine that celebrates creativity, inspiration and commercial ingenuity, providing a fresh, exciting and practical perspective on Australian business in a global world. It is among the Top 50 Business & Finance websites in Australia, as ranked by Nielsen Online Ratings, and is home to the Cool Company Awards, the 30under30 and the Smart 100. It’s where ideas and business meet.

    Doin’ Time Launch 2010

    Doing Time Inc held their launch for their new t-shirt design on Thursday the 22nd of April which was a huge success. Approximately 90 people attended the event, some of which were representatives of charities such as, Kids Under Cover and White Lion. Doing Time Inc also has a number of corporations and businesses who act as sponsors. At least one member from Toll, Right click, Stereo 97.4 and Pilot Light we’re present. We would like to thank these companies on behalf of everyone at the Youth Unit Port Phillip Prison. With out their help this program would never have got off the ground.

    We are happy to say that we made a huge impression on all the guests, everyone involved with the company attended and all the managers from the sections with in the company made a speech. There were also many visitors of the prisoners who gained a further understanding of the fantastic work we do.

    A huge highlight of the evening was the presentation we made to the charities we support. We donated a cheque to white lion of $5,000 and put a huge smile on their faces. We also made a huge donation of $15,000 to Kids Under cover. This has brought our total to $23,970 dollars. Our aim for Kids Under cover is to raise $30,000 dollars so we can purchase a bungalow for a homeless youth.

    We would also like to give a special mention to Daniel, who performed a song especially for the evening.

    The feed back that we received from the night was outstanding; all the guests that attended the night seemed delighted with the presentation. So much so that we sold $1,000 dollars worth of T-shirts, many of which were the new design.

    We would like to thank every body who has been involved with Doing Time Inc. Without your help and support none of this could have been possible. This is much appreciated. We hope that we can continue our relationship with the community to support these charities.


    Doin’ Time named one of Anthill’s 50 Coolest Companies for 2009

    Doin’ Time has been named a ‘Highly Commended’ in Anthill’s 2009 Cool Company Awards, making them one of Anthill’s 50 Coolest Companies for 2009.

    Serving Time is a ground–breaking program created and managed by inmates of the Penhyn Youth Unit at Victoria’s Port Phillip Prison.

    As part of a small business education program, our aim is to develop our personal skills, to not only to reduce the risk of re-offending, but also assist us in becoming positive and productive members of the community.

    This t-shirt is part of that process. It’s been designed, manufactured and marketed by the inmates with enthusiasm and pride.

    All profits coming from the sale of this garment will be donated to various charities.

    “It was a very challenging task picking our Top 50 from an exceptionally high quality field, and Doin’ Time should be very pleased with its success,” said James Tuckerman, Editor-In-Chief, Anthill Magazine. “The Cool Company Awards attracted over 350 nominations from some very cool companies from all across Australia.”

    The Anthill Cool Company Awards were launched in 2006, as a way to acknowledge and celebrate Australian companies that are doing things differently to bring about positive change.

    The national awards were held at a Cocktail Ceremony at the spectacular Melbourne Recital Centre on Thursday 26th November 2009, where category winners and the ‘Coolest Company Award’ were announced. Please find the full list of award winners and finalists attached.

    What are the Cool Company Awards?
    The annual Cool Company Awards were created to publicly acknowledge and celebrate Australian organisations that are doing things differently – companies that defy convention to bring about positive change. The 2009 Cool Company Awards were judged across six categories. Each category winner competed against other category winners for the overall ‘Coolest Company Award’.

    What is Anthill Magazine?
    Anthill is a national media company dedicated to innovation, entrepreneurship and rapid business growth, through the production of magazines, digital content and events. Launched from the spare-bedroom of its then 26-year-old founder in late 2003, Anthill is known for its edgy and often irreverent approach to business reporting. According to Nielsen Online Ratings, Anthill Online is among the Top 50 Business and Finance Sitesin Australian and among the Top 20 Media Sites in Australia.

    Yoko Ono has approved a T-shirt to assist needy refugees!

    Sanctuary Refugee Foundation is a bridge of hope for refugees from around the world. We offer sponsorship and emergency financial assistance, ongoing advice and compassion to people struggling to find a future for themselves and their families

    A unique T-shirt design has been made using religious symbols to spell 'PEACE' as part of John Lennon's famous song lyrics 'Give Peace a Chance'. Every T-shirt bought will directly go towards assisting refugees in need to escape there desperate situations.

    Sales News - Pier to Pub

    We are glad to report to you that the Pier to Pub race was a great success. The Lorne Pier to pub is a 1.2km swim to help raise funds for the voluntary Life Saving activities on the Lorne foreshore. Our program was asked to find a suitable design that all the competitors could wear in the form of a t-shirt. Kane, an artistic employee from the Doin Time Program submitted a design that was approved by the committee from the Lorne Surf Lifesaving Club. This design was put on 11,500 t shirts. Kane's design was then auctioned and raised $4,500 enabling us to donate to various charities.

    We would like to thank the Lorne Lifesaving Club for the opportunity to be involved in their race and help raise money to help others.
    Once again, Thankyou

    Royal Children's Hospital Good Friday Appeal visit the unit

    On Friday 28th November, Christine Unsworth and Emoke Bakaks from the Royal Children's Hospital Good Friday Appeal came into our unit at the prison.

    This was a good day as we were able to hand over their cheque for the amount of $5,000. They were very gracious on how much work we put into helping the neo-natal unit. They brought in a DVD on the neo natal unit which was very touching, as it showed a very little baby who had been born premature, and was using a step down monitor like the one we helped to purchase. This meant a lot to the guys as a few of the young men have kids of their own, and it was really good to see the DVD, as it showed how we were helping.

    Doin' Time Launch - New Design for 09


    We have just recently had a launch for our new product. We have an all new ‘Doin’ Time’ design for sale.

    We hit off the night with big success, with the director of the prison giving us a thumbs up and purchasing t-shirts himself.

    Anne Hooker, our Youth Development Officer, also received a Director’s Commendation for all of her efforts throughout her career and in particular this program.

    From there each manager spoke about their department, their role and what they get out of the program. We then presented awards to all of our business mentors who come in and visit us each week. When they come in they coach us in all aspects of business, they are a vital component of the program. Without them we couldn’t have achieved as much as we have.

    Next in the night we were honoured to handover $5,000 cheques to each of our three chosen charities: White Lion, Kids Under Cover and The Royal Children’s Hospital.

    The night then ended successfully with munchies, mingling AND MORE SALES!!!

    Myself and my fellow workers are very happy with the new design, we hope you like it too.


    Doin' Time wins the Social Capitalist Award at the Anthill 'Cool Company Awards'

    The Doin' Time team was delighted when we were notified that we were a finalist for the Social Capitalist Award at the annual Anthill Cool Company Awards. The award night was held at Price Waterhouse Coopers in Melbourne, representatives from many companies where present, all with a common factor, something about the company made it 'Cool'.

    Extract from Australian Anthill #30 Oct/Nov 2008
    No swanky office. No massive profits. No phenomenal growth statistics. But one very, very cool reason for being. Aside from producing and selling a cool clothing label of the same name, Doin’ Time is run by youth inmates at Port Phillip Prison as a program to teach skills and build self-esteem.

    Anne Hooker, the youth development officer at Port Phillip Prison, has been helping youth inmates find their ‘inner entrepreneur’ since Doin’ Time was founded in 2005.

    Initially established as an experiment to monitor prisoners’ ability to work with each other and motivate positive thinking within the group, Doin’ Time has evolved into a successful business that donates all profits to charities nominated by the inmates themselves.

    According to Hooker, inmate turnover in the jail is very high, which proves both a blessing and a curse. While continual re-training is necessary, the constant ‘changing of the guards’ also gives a greater number of ambitious inmates the opportunity to work for Doin’ Time during their incarceration.

    Being cool isn’t always about making money. Sometimes it’s about what value the company gives back. Doin’ Time was a clear winner in the Social Capitalist category for that reason. A prison sentence early in life can dash a young person’s hopes and dreams. However, with Doin’ Time, Port Phillip Prison has found a way to foster and grow the innovator within, through a socially-constructive medium.

    Serving Time story as seen on Channel 9 & Sky News

    The Doin' Time story makes the Channel 9 and Sky news! A big thank you to these stations for running our story, and an even bigger thank you must go to all those people whom purchased shirts after this story went to air. THANK YOU!

    We are awaiting permission to add the footage to our site.

    Paul Little, Toll CEO visits the unit

    On the 12/05/08 the CEO of Toll Mr Paul Little came into Penhyn the youth unit at Port Phillip Prison. He came in to help us whit the small business program that we run called Doin Time.

    Mr Paul Little is a highly successful business man who originally started of with nothing and now has 35,000 employees in 44 different countries and is one of the biggest and most successful logistics company’s in the world.

    Mr Paul Little is a passionate believer in putting back into the community which is why he is a strong supporter of the Doin Time small business program. Mr Paul Little also runs a program called the Second Chance Employment Program which assist ex-heroin addicts and ex-offenders to gain employment whit the opportunity of a brighter future.

    Mr Little gave us an inspirational talk about his journey through life and his drive for success. He wants to work with us to help expand or small business program and to support and assist us in any way possible. One of the ways he is assisting us is through his second Chance Employment Program which is currently employing four young ex-prisoners from this unit who are doing really well because of the program. We look forward to working closely with Mr Paul Little in the future with the Doin Time small business program. We are highly grateful for his time and effort plus all the support he has given us.

    Baby Jack @ The Royal Childrens Hospital

    All the profits from the Doin Time business program are donated to charity. One of the donations we made was to the Royal Children’s Hospital. That donation was a step down monitor which monitors the hart rates for babies.

    Jack is a baby boy who the Doin Time business has been able to help and is proud of helping. The way that we all got to know about jack was though the Doin Time business program. Jack was born a pre-mature baby and was in a very bad way. Fortunately the step down monitor that Doin Time donated was able to save his live. We have been in touch with his parents and we have made him some Doing Time baby clothes which we hope he enjoys. The whole team is proud that we have been able to have a part in saving his life and hopefully many others just like him who use this machine. We look forward to donating more and more things to the Royal Children’s Hospital and to hopefully save more lives and getting behind many other charities and helping out the community.

    New Shirts for Clients, Alure & Youth Advisory Council

    The boys have been busy printing shirts for some new customers, we thank them for their support!

    Inmates teed up with hope

    Source: The Maribyrnong Leader, 20 Nov 2007

    STEREO 974 general manager Rod Boyd has been rewarded for "doin’ time" with young prisoners to help them reintegrate with society.

    The Deer Park resident co-founded the small business program called Serving Time at Port Phillip Prison’s Penhyn Youth Unit, which screenprints T-shirts under the Doin’ Time brand.

    All profits made from the T-shirts go to the charities Kids Under Cover, Whitelion and the Good Friday Appeal.

    Corrections Victoria awarded Mr Boyd a Community Work Partnership Supervisor Award on November 7 for his work with the program, which was given the Most Outstanding Location-based Project award.

    The 57-year-old former policeman said the program started in 2005 after he and the Truganina prison’s youth officer, Annie Hooker, thought of the idea.

    "My idea is that the hope lies with the youth," Mr Boyd said.

    "Although they’ve hit a hurdle, one day they’re going through the front door of that prison and hopefully it’s not a revolving door."

    Mr Boyd said all of the 35 youths are assigned duties, which gave them life skills.

    "The beautiful part about it is they support one another and we create that environment where everybody is putting in and helping everybody out," he said.

    "The place is abuzz when we are printing the T-shirts.

    "That’s what makes it a pleasure to walk in there."

    Mr Boyd said the program had sold "a good couple of thousand" of the T-shirts and raised $36,000 for charity.

    He said that listeners of the western suburbs community radio station he ran had supported the program.

    "We run a community announcement on air and one of our listeners heard about it and went out and sold $1300 worth of T-shirts," he said.

    "It blew me away, it really did." Mr Boyd said this year a $13,000 step-down monitor was bought for the Royal Children’s Hospital from money raised from the program.

    "They couldn’t bring it in, but God did they bring in some magic photos of it monitoring a prem baby," he said.

    "That brought a tear to my eye because it was actually being utilised and it was helping that prem baby, so we are making a difference."

    Corrections Commissioner Kelvin Anderson said Mr Boyd had been a terrific mentor to the young prisoners and helped them develop the skills they needed to embark on a crime-free life at the end of their sentences.

    "Rod’s achievements in working with young prisoners have been outstanding," he said.

    "He has broken down barriers and stereotypes often held by young prisoners about police officers and authority figures." For more information visit the website

    Ex Police Officer Helps Young Prisoners Break Out Of Offending Cycle

    Media Release : From the Department of Justice

    A former Victoria Police officer has been recognised for his voluntary work which has helped young prisoners reintegrate into society.

    Corrections Commissioner, Kelvin Anderson, said Rod Boyd had won the Supervisor Award at the Community Work Partnership Awards 2007 for his volunteer work with prisoners from Port Phillip Prison’s Youth Unit.

    Mr Anderson said Rod had been a terrific mentor to the young prisoners and helped them develop the skills they needed to embark on a crime-free life at the end of their sentences.

    “Rod’s achievements in working with young prisoners have been outstanding. He has broken down barriers and stereotypes often held by young prisoners about police officers and other authority figures.

    “As well as being heavily involved in the unit’s Small Business Program, Rod often attends court and is a familiar face on the prisoners’ release,” he said.

    Mr Anderson said under Rod’s guidance the Small Business Program had raised more than $36,000, all of which was donated to the community.

    The Community Work Partnership Awards were established in 1999 to recognise and celebrate the outstanding partnerships forged between Corrections Victoria and the community.

    The awards were open to all Community Correctional Service (CCS) offices - which supervised and managed offenders on parole or court imposed orders - and prisons.

    They were judged by a 15-strong panel which included magistrates, academics and representatives from victims of crime groups and not for profit organisations.

    In 2006-2007 prisoners and offenders performed more than 710,000 hours of unpaid work, valued at approximately $15.6 million.

    “This year we received more than 80 entries from CCS offices and prisons from across the state,” Mr Anderson said.

    Roland Wade was named runner up in the Supervisor category for his voluntary work with Ballarat CCS.

    Mr Anderson encouraged anyone interested in volunteering with Corrections Victoria to contact their local prison or CCS offices. Contact details can be found at

    The 2007 Community Works Partnerships Award winners are:
  • Most Outstanding New Project: Dhurringile Prison and Goulburn Valley Football Umpires Association
  • Local Council/Local Shire Initiative: Beechworth Correctional Centre and Indigo Shire Council
  • Educational Institution/Educational Program: Reservoir Community Correctional Services and Preston Reservoir Adult Community Education
  • Environmental Projects: Dhurringile Prison and Department of Sustainability and Environment
  • Projects Involving Special Category Offenders/Prisoners: Broadmeadows Community Correctional Services and Victorian P-12 College of Koorie Education
  • Water Saving Programs (Prisons): Dame Phyllis Frost Centre and City West Water
  • Water Saving Programs (CCS Locations): Werribee/Newport Community Correctional Services and Altona North Primary School
  • Supervisor Award: Port Phillip Prison and Rod Boyd
  • Field Officer/Staff/Location/Region: Dhurringile Prison and Senior Prison Officer Steve Herbert
  • Most Outstanding Location Based Project: Joint winners - Port Phillip Prison and Serving Time and Beechworth Correctional Centre and Healesville Sanctuary – Raptor Program

    Richard Branson Visit

    Earlier in the year we were fortunate enough to have Sir Richard Branson visit the Youth unit, it was an honor to have someone who has succeeded in his business ventures come and talk to us, and offer us advice for our small business. We received an email from Sir Richard Branson which read;

    I hear that you held a fantastic launch to your next venture and just wanted to send you my regards for the inspirational work you are doing. It must be hard and bloody lonely at times and I am full of admiration for you all raising all the funds you are for some terrific causes especially, of course, the neonatal monitor you were able to buy for Melbourne’s Royal Children’s Hospital.
    I am looking forward to seeing the Virgin Tshirts you are printing up for us. Thank you for inspiring me – your families and partners must be so proud of you.

    With best wishes
    Richard Branson

    Step Down Monitor donated to the Royal Children's Hospital

    With some of the funds raised from years program we purchased a Step Down Monitor for use within the Royal Children's Hospital. Below are some pictures of the unit already in use.

  • In the Media
    The Big Issue
    Download - (117KB)
    Inmates teed with hope
    The Maribyrnong Leader
    Nov 20 2007
    Download - (3.78Mb)
    Kids under cover
    Newsletter, Number One, 2008
    Download - (388KB)
    Royal Childrens Hospital
    Neonatal News Autumn 2008
    Download - (1.25Mb)
    Point Cook Banner
    Doin' time and doin' fine
    29 July 2009
    Download - (144KB)
    Hobsons Bay Leader
    Unlikely alliance for a worthy cause
    22 Feb 2011
    Download - (132KB)
    Ten - News (11/10/2013 17:16)
    Documentary team goes behind bars to record the stories of young inmates; it's hoped the powerful film will be used in schools to deter youths from a life of crime. Intv: 'Oscar' (youth offender), Richard Branson (entrepreneur), Reynald Tibben (Principal Healthdale Christian College), Anne Hooker (Youth Development Officer) View Clip

    Seven - News (11/10/2013 18:16)
    Young Port Phillip prisoners make a high-quality documentary about their life behind bars, hoping to deter school children from following their footsteps; the movie was funded by business mogul Richard Branson. Intv: prisoner, Richard Branson, Reynald Tibben (Heathdale College) View Clip

    Nine - News (11/10/2013 18:10)
    Young inmates at one of Victoria's maximum security prisons have made a documentary warning other youths against making the same mistakes and ending up behind bars. Intv: Oscar (Inmate), Sir Richard Branson (Supporter), Zac (Inmate), Reynald Tibben (Principal) View Clip

    ABC 1 - News (11/10/2013 19:15)
    Group of inmates in Port Phillip Prison make their own documentary about prison and hope it will deter young people from committing reckless acts. Intv: 'Oscar' (prisoner), 'Zac' (prisoner), Jake Fisher (film maker), Reynald Tibben (Heathdale Christian College), Darren (prisoner), Anne Hooker (Youth Development Officer) View Clip

    Radio National (Canberra), Life Matters - 15/10/2013 9:48 AM
    Mitchell interviews Anne Hooker, Youth Development Officer, Port Phillip Prison about a project supported by Richard Branson, Virgin founder that tells the stories of young men who are in the Youth Unit at Port Phillip Prison. Hooker discusses her role at the prison and says the film project was initiated by the prisoners themselves but permission was needed from Corrections Victoria and it will tour schools. View Clip

    Kids Under Cover
    Kids Under Cover is a Victorian based children’s charity. We raise funds to build homes and bungalows for homeless and at-risk children and young people. We also offer those same young people scholarships to explore their educational goals.

    Kids Under Cover believes every young person has the right to a safe and secure home and a sound education. We work to make that belief a reality. More Info
    Front Yard

    Whitelion supports young people to build better lives for themselves and helps make our community a more inclusive and safer place.

    Each year thousands of young people are disconnected from our community due to abuse and neglect, drug addiction and poverty. These young people have often had horrific life experiences with few positive role models and are caught in a 'cycle of discouragement' that is very hard to break. Many of these young people end up in Out-of-Home Care and in some cases in the Youth Justice System. More Info
    CASA House

    Royal Children's Hospital Good Friday Appeal
    The Good Friday Appeal is a non-politically based organization that focuses entirely on fundraising, in order to financially support the Royal Children’s Hospital in Melbourne. The appeal is dedicated to ensuring that children with life threatening illnesses receive the best possible treatment available. Ever since it’s founding in 1931 through a group of journalists from the Herald & Weekly Times, the Good Friday Appeal has been able to conduct countless charity acts, such as sporting carnivals or sporting days at public venues, even ferret & yabby races. With continued support from its sponsors, the Good Friday Appeal is able to help contribute to the Royal Children’s Hospital via the collections from the many enthusiastic and enjoyable activities.

    Because of the hard working volunteers over $160 Million has been raised and contributed to the hospital since 1931. In 2006 alone, an astonishing amount of $10,280,532.53 was raised! All donations can either be made through cheque or money order, via credit card on their website, or in person at any National Australia Bank branch and at the head office in Southbank. More Info
    Royal Childrens Hospital - Good Friday Appeal

    A very "Special Thanks" to the following companies for their support
    Toll GSL
    Right Click I.T Services Igniting Change Brother

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